The Equation I Use to Solve Product Design Problems
This isn’t theory for me. This is how I actually design. Over years of working through real
product problems, I found that when I have quiet and apply a simple structure, about 80% of
the time I can solve the design.
It comes down to this:
R = (W × C) / T
What It Means
R = Results
W = Clarity of Goal
C = Concentration
T = Time of Distractions
How I Actually Use This
If I can clearly define the problem, sit down without interruption, and focus on one direction, solutions start forming. Not every time—but often enough that I trust the process. When I don’t have quiet, or I allow interruptions, the same problem can drag on for hours or days. Nothing changes except the environment I’m working in.
Clarity of Goal (W)
If the goal isn’t clear, the design won’t be either. I don’t start until I know exactly what problem I’m solving and what success looks like.
Concentration (C)
Real concentration means one problem, one direction, no switching. This is where connections happen and design decisions become obvious.
Time of Distractions (T)
Distractions break everything. Every interruption resets your thinking. You’re not continuing—you’re starting over.
The 30-Minute Reality
If I can get 30 minutes of uninterrupted focus, the problem almost always moves forward.
That’s usually enough to find direction or solve the core issue.
The 80% Rule
When I combine clarity, concentration, and uninterrupted time, I can solve about 80% of product design problems. Not because the problems are easy—but because the conditions are right.
Final Thought
Most people don’t have a design problem. They have a clarity problem, a concentration problem, and a distraction problem. Fix those, and results follow.
Next Step
If you’re stuck on a product idea, don’t immediately spend money trying to develop it. Start here. Get clear. Get quiet. Focus. Give it 30 minutes. If it doesn’t move, that tells you something important. If it does, you’re already ahead of most people.